business integrity

Making A Memorable First Impression

by Estee Taschereau

Making a great first impression is a skill worthy of development. The only way you will ever get to the point of making a sale, selling your services, or supporting your cause is by making that initial connection.

One of the simplest ways to make a great first impression is through article writing. You can carry your message of expertise, product, or cause to the world in minutes by writing a powerful article about a specific topic where you have first hand experience.

Your life experience can be your goldmine of ideas and expertise that can help others. Even if you have done nothing with your life to this point you can write about it, sharing with others the impact your choices have made in your life. No matter what you write about keep it focused and simple, and stick to one point.

Choose one concept to share in your article. If you are plumber you might write about DIY plumbing and jurisdictional code, or the difference between copper and pvc pipes. Taking this micro approach gives you room to make your article concise, simple, and understandable.

Use care in writing your title, and always keep your title in alignment with your article content. If you write the title first, and find yourself headed in a different direction then use that original title as a topic for another article project, and rewrite so that you keep the readers attention and trust.

When you write an article you are teaching your audience. It does not matter what you are sharing, whether it is the steps in a task or a thought provoking statement you are helping them expand their consciousness. Keep it simple and they will have a greater chance at understanding your viewpoint, and if you serve them well they will return.

Whether you offer wellness advice based on your years of clinical experience, or are a stay at home mom sharing tips on how to keep a preschooler entertained and educated, the world needs your expertise. You can make a great first impression and promote your services through concise article writing.

Estee Taschereau, author of Now is the Time to Believe, is the CEO and Editor of http://BecomingWhoYouWantToBe.com, a reference site for building a marketable career or starting your own business. Individual goal setting sessions by phone are available by appointment.