It’s given – the spa is a billion-dollar industry and growing. And nothing can stop that. Sometime in November this year, the International Spa Association (ISPA) published its 2010 Trend Watch report, describing several interesting craze for spas in 2010:
Customer Service. Nothing beats a good customer service! You could present the most expensive spa treatment, but when the client isn’t contented with her spa experience, it’s tantamount to nothing. “In fact, 87 percent of ISPA member spas are using customer feedback mechanisms to guarantee they’re exceeding consumers’ demands…” Spas must adopt better means then to give the clients a more satisfying spa experience.
Spa Sampling Menus. This is a primary way to let spa clients get a form of “preview” of the various treatments thatthey would like to try on.
Spa Partnerships. This lets spas to broaden their reach by forming partnerships with local businesses that may also benefit from them. Through this, spas are able to promote their business and increase the number of clients by bringing the spa nearer to the clients. Various schemes can be conducted like discounted prices with partner hotels or resorts. And who doesn’t like a bargain?
Social Media. From tweeting to blogging, and everything in between, it’s estimated that in 2010 social media will continue to be influential in aiding spa-goers make decision from what to where of spa. Needless to say, spas should take advantage of social media to gather clients.
Beauty Rest. Not yet very popular, but an enticing choice like this can certainly increase the total of spa visits. This merely means making that spare time at the spa to get some forty winks while enjoying a relaxing massage. Or quite more appealing is to just reserve a room in a spa heavy with calming aroma to get more sleep.
These are just few of the exciting trends that the spa industry is eyeballing for 2010. Now, there are a lot of greater things to look forward to for your 2010 spa excursion.
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